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How Oreo Turned Every Website into Free Advertising
In 2024, Oreo pulled off one of the smartest digital marketing moves ever. They noticed that the hamburger menu on websites looks just like a stack of Oreo cookies — and turned it into a global campaign. With the Oreo Menu, users could visit any site, click the three-line icon, and redeem discounts by typing menu words like “home” or ...
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