On launched its second Zendaya collection on Oct. 1 with a martial arts film shot in Prague, after a first campaign film that won a Gold Lion at Cannes.

SATISFY’s first Paris store has no product descriptions, items on slabs on the floor, and a custom scent modeled on a luxury fashion store. SGIE Professional gives you the analysis behind the news, ...

Adidas has sued White Fox Boutique in the Federal Court of Australia, alleging its four-stripe clothing infringes the ...

Frasers Group names M+C Saatchi Talk lead UK agency for consumer PR, SEO and generative engine optimization at Sports Direct, FRASERS and FLANNELS.

Frasers Group, the UK retailer behind Sports Direct, holds 8.78 percent of Under Armour's Class A stock, while Kevin Plank ...

Nike has appointed Michael Hunter, previously general manager of Nike Canada, to lead Nike Japan from September. He returns ...

Burberry and Farfetch, as Group Chief Consumer Officer, succeeding Danilo Piarulli and leading CRM and digital.

About 300 facilities have registered to host qualifiers for the treadmill championship, which ends in Cesena in March 2027.

Home of Innovation: technology lab around ADIZERO, CLIMACOOL and TECHFIT. ADIZERO: 24 world records and 200-plus major race wins, per adidas.

The IOC has launched its first Trustworthy AI Framework for the Olympic Movement, built on seven principles with a ...

Head relaunches the Prestige 25 years after the i.Prestige, with an iPrestige MP 2.0 reissue and a Prestige MP Limited built ...

OpenAI adds virtual try-on and Favorites to ChatGPT shopping. What the Oct. 1 update means for sporting goods brands and retailers.