Global sports, music and entertainment company THE·TEAM has acquired Outreach Talent Group (OTG), a London-based creator representation firm. OTG CEO Emilio Arciniega will join THE·TEAM as Senior Vice ...

When The Node acquired Matchmade in 2024, the plan was to rebuild the creator platform into a tool brands could access ...

YouTube channels built around elite athletes are beginning to generate media company valuations, but production capacity, ...

TikTok has unveiled a conversational AI shopping assistant and a one-click checkout tool, part of a broader slate of advertiser-facing updates timed to Advertising Week New York. The features reflect ...

Anti Fund, the venture and growth investment platform co-led by Jake Paul and Geoffrey Woo, is seeking to raise $400 million for a new venture fund, according to a regulatory filing reported by Axios.

Paris Hilton will host UNSTOPPABLE, a daylong summit for neurodivergent creators, on October 15 at Slivington Manor in Los ...

TikTok is bringing its ad network beyond its own app to U.S. advertisers and opening up campaign management to third-party AI ...

Influencer sponsorship rates for iGaming campaigns run 20-50% above standard platform pricing on Instagram, YouTube, and ...

Djerf Avenue, the fashion and beauty brand founded by Swedish influencer Matilda Djerf, opened its first brick-and-mortar retail location in New York on October 3 at 25 Bond Street in downtown ...

Mark Rober, the YouTuber and founder of CrunchLabs, said in an interview with Bloomberg’s Emily Chang that the company spends roughly $500,000 on average to produce a single video and treats that ...

Morning Brew has acquired Express Checkout, a creator-led media brand covering consumer packaged goods, retail, and ecommerce ...

InterTalent, the UK talent agency that represents creators including Francis Bourgeois, has named Dejah McCombe and Lucy ...