Amazon’s disappearance from Google Shopping is reshaping ad dynamics. Will competitors capture cheaper clicks and greater ...

Machine intelligence influences brand visibility across a wide range of customer touchpoints. Customers now search using ...

Help LLMs connect the dots on your brand. Strategic mentions across media, content, and communities make the difference.

Google is weaving AI deeper into shopping with virtual try-ons, personalized price alerts, and shoppable inspiration ...

Google said it won't be crawling your LLMS.txt files and just do normal SEO if you want to rank in its AI Overviews.

Lifetime Budgets give more control over long-term spend, with flexible adjustments, refund protection, and simplified ...

Learn how Google’s Target Impression Share bidding works, and why chasing visibility might be costing you conversions.

AI is driving smarter, faster, and more ethical reputation repair. Discover the tools helping brands protect and rebuild ...

Google announced the early release of the first API for Google Trends, known as the Google Trends API. Google Trends is a ...

Generative search experiences are rewriting the SEO playbook, raising new challenges around visibility, trust, and content ...

The integration lets advertisers import cost data, access lead gen reports, and build funnel-based audience segments.

Google's latest conversion metric lets advertisers track the brand buzz their ads generate across Search and YouTube.