Nike's new CEO talks 12-year deal with NBA, WNBA as the sports giant attempts a turnaround
The star studded event featured sponsored athletes including two-time NBA champion Kevin Durant, 2024 WNBA rookie of the year ...
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NBA and WNBA ink 12-year Nike partnership extension
US sportswear giant to continue as exclusive on-court uniform and apparel provider for NBA, WNBA and NBA G League until 2037.
Ja Morant's return helps Memphis but the future is unclear for the 2-time All-Star and the Grizzlies
MEMPHIS, Tenn. (AP) — GG Jackson II never played alongside Ja Morant during his first NBA season and only watched the ...
Jaylen Brown: 'If I have to sign to Nike to increase my likelihood of playing with USA basketball, I'll pass'
In 2028, if I have to sign to Nike to increase my likelihood of playing USA basketball, I’ll pass. I think the essence—you ...
Jayson Tatum reflects on deep Boston roots: 'I can't imagine starting over'
Time flies,” Tatum said. “I was drafted in 2017… My son was born here. I bought my first car here. And for me, I admire and love the relationships I’ve built within the organization, all the ...