Dell is introducing a revolution in the branding of its computers: XPS, Latitude, and Inspiron are being phased out, making way for simple and clear names – Dell, Dell Pro, and Dell Pro Max.

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For those in the market for a powerful desktop, the Dell XPS Desktop offers a significant discount of $450. This model is ...

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The Alienware Aurora R16 is built for serious gaming and creativity, with an Intel Core i7 and RTX 4070 graphics. It’s sleek, ...

If you’re on the hunt for a new laptop for work or school, then you’re going to love this Dell Inspiron 14 2-in-1 deal. On ...

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The computer giant is ditching decades-old sub-brands in favor of ones nearly identical to Apple’s. They’re derivative, but effective. In explaining the change, company executives nodded to ...

LAS VEGAS, NV — Just ahead of the 2025 Consumer Electronics Show in Las Vegas, the company said decades-old names for PCs ...

Unified product lines Grey box shifter, Dell has killed off its XPS branding, marking the end of an error for the iconic clamshell ultralight laptops, 2-in-1 devices, and desktops that have become a ...

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.