TikTok's Shapeshifting effect has been spawning new trends ever since it became available to more TikTokers. Inspired by the Marvel trend that was everywhere as soon as U.S. users on got their hands ...

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A Sag Harbor-based startup company has taken eight classic fairy-tale characters and turned them into teenage dolls with their own signature style in an attempt to break into the $3 billion doll ...

Cady Heron and Regina George come back with fan-favorite looks, while Janis enters the Bratz universe for the first time Bratz is heading back to North Shore High for another collaboration with ...

If you came of age in the era of Bratz dolls, it’s likely that you either had one or desperately wished you did. At least, that’s the narrative spreading on social media, now that the semi-realistic ...

Here come the Bratz! It might have been the summer of Barbie, but the Mattel brand won’t stand alone in its resurgence in pop culture during “the year of the doll,” according to Jasmin Larian Hekmat, ...

Bratz doll makeup is flooding our feeds. Ahead, two beauty experts break down the nostalgic look and why it's trending.

NEW YORK — The Bratz universe was humming along as usual last week at the Toys "R" Us flagship store in Manhattan. Like bees to honey, little girls buzzed about shelves lined with those famous pouty ...

Bratz and Mean Girls have partnered to create a second doll collection inspired by the 2004 movie, following an initial drop in 2024 The new set of dolls takes its inspiration from the movie's spring ...