During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, ...

Netflix admitted to using generative AI in one of its TV shows, but only after it became widely popular - here's why that's a ...

One guild has temporarily banned the use of generative AI; another doesn’t even require disclosure of its usage. Inside the ...

Netflix says it has used visual effects created by generative artificial intelligence (AI) on screen for the first time in ...

Those VFX come at a very high cost, and take a lot of man hours to produce. With generative AI video getting so good that most people have probably already been fooled by it at least once, it was only ...

The technology is already transforming the industry — and could forever change the entertainment we consume. But the battle ...

Netflix uses AI to create VFX in 'El Eternauta,' finishing scenes 10x faster. Execs say it boosts creativity, but Hollywood ...

The use of AI, which can generate images and videos based on text prompts, allowed the scene to be completed 10 times faster ...

The 2013 film "Raanjhanaa" is being re-released in Tamil Nadu with an altered AI generated "happy" ending, a possible first ...

Netflix said on Thursday that it used generative artificial intelligence to produce visual effects that appeared for the first time on screen in one of its original series, employing a technology that ...

Netflix admitted during its earnings call on Thursday that it used generative AI to create VFX in The Eternaut, a Netflix original from Argentina that was released in April 2025. The company's co-CEO ...

Netflix has taken a major step into the world of artificial intelligence by using it to produce a visual effects (VFX) scene ...