New World TV (NWTV) has secured a €245m loan ($264m) agreement with Afreximbank, the African Export–Import Bank, in a move ...
The Confederation of African Football's decision to tear up its global commercial agreement with the Lagardère Sports agency ...
Sportfive brokers deal with hotel search platform Trivago, adding yet another German brand to former Liverpool manager's ...
DAZN has announced a long-term deal with the World Baseball Softball Confederation (WBSC) to become the global distributor of ...
American Express has added a host of experiential rights to its Formula 1 sponsorship after finalising its upgrade from a ...
TV4 Media, the Telia-owned broadcasting company, is to become the exclusive rights-holder of Sweden's top two football ...
The Commonwealth Games Federation (CGF) has targeted a 15-sport programme for the centenary edition of the Games in 2030 and ...
The Women’s National Basketball Association achieved record peak and average ratings with its five-game Finals this month.
Content Arena, the technology platform that facilitates sports media rights trading, is diversifying its offering with the ...
Nike has renewed its comprehensive marketing partnership with the National Basketball Association in a deal worth ...
Infront Bettor is selling betting video rights to the top two tiers of Dutch football after striking a deal for the Eerste ...
Cost-cutting measures and price increases are paying dividends at Viaplay, after the Nordic media group recorded a small ...