YouTube's ad business stayed in double-digit growth as Alphabet beat expectations on Search, AI and Cloud. by Staff ...
The top 50 brands in the market offer a broader brand hierarchy than Southeast Asian counterparts, Indonesia and Philippines.
The three-year contract will span six markets. by Staff Reporters ...
The Lorem Ipsum campaign that won at Cannes Lions this year demonstrates how the right mix of human talent and AI-powered ...
Incumbent in China was EssenceMediacom. by Shauna Lewis. Sign In. Login to access ...
Elmwood, Ikea, Mediahub ANZ, Cheil Australia, PubMatic, Moët Hennessy Diageo, Burson, Woolworths Group, BBC Studios, The ...
Global data indicates that the ‘cheapest window in months’ has now opened for adver ...
Leo Singapore's film talks about a home’s intangible value that deserves protection. by Staff Reporters ...
Small print points to a potentially huge ad business expansion to third party inventory, placing the tech giant in dir ...
A Meltwater breakdown of sponsor performance across APAC and globally finds that engagement, reach and conversation each rewa ...
Douyin isn't Bilibili, and fans can tell when a brand hasn't noticed. WPP says celebrity faces and sponsorship logos alone no ...
Investment firm Parc is supporting the transaction, with completion expected on 1 October. by Nikita Mishra ...