Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, ...

The DOJ’s proposed Google breakup targets Search, Chrome, and ads to boost competition. Here's everything you need to know.

Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.

AI platforms are rewriting SEO economics – slashing costs, automating expertise, and forcing agencies to evolve fast or face ...

Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater ...

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

ROAS doesn’t equal profit. Learn the metrics that actually tell you if your ads are working – and how to implement them in ...

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

Once a golden strategy, keyword targeting is losing its shine. In 2025, success comes from intent, behavior, and emotional ...

Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.