Ahead of his merch drop, The Weeknd put out a promo video for the baseball team on X on Oct. 12, hyping the squad's ALCS run on its way to their shot at the 2025 World Series title. The two-minute clip is set to The Weeknd's 2024 Pharrell Williams-produced Playboi Carti collab "Timeless."

The limited-edition capsule celebrates the team's first World Series appearance since 1993, blending iconic XO branding with MLB history.

Since the Blue Jays made it into the playoffs, Game On! at the St Laurent mall has seen the team's merchandise fly off shelves.

While baseball fans pack into bars, living rooms and a sold-out Rogers Centre in anticipation of Game 6 of the World Series, businesses across the Greater Toronto Area have been reaping the boom in Blue Jays fever.

The actor shows off his favorite gifts of the season in the "Anything Roots" campaign, from sweaters and scarves, to plaid throws and a hockey mug.

Bobby Mahomed's Ottawa sportswear shop may be 455 kilometres from the Toronto Blue Jays' home plate, but sales linked to the team are so brisk, you'd think the business was right next door.

The last game with the Indians prior to the All-Star Game, I pulled a leg muscle rounding third,” Hargan said in a 2010 interview. “I got caught in the grass and pulled a hamstring, so I could hardly walk;