In parallel with the rapid growth of Indonesia’s digital economy, the digital advertising sector has become a key driver in ...

MarkApp, a global ad tech company driving innovation across web, mobile, and CTV environments, today (23rd October, 2025) ...

CTV ad views rose significantly year-over-year in Europe with +31% and by +8% in the US, making CTV the primary channel for ...

The digital advertising ecosystem is moving from a cookie-driven model to one rooted in consent and transparency, says The ...

The new AdCP framework is intended to be similar to how OpenRTB standardized real-time bidding in programmatic advertising’s ...

FreeWheel and Roku announced an expanded partnership, enabling direct access to Roku’s premium connected TV ad supply through the FreeWheel Streaming Hub, enhancing transparency, demand signals, and ...

"Our mission is to streamline and supercharge digital communications,” said Ted DeFeudis, CEO of Totaligent. "With the fragmentation of the marketing stack, there’s a growing demand for simplicity, ...

In a livestreamed presentation to investors on Tuesday, co-CEO Greg Peters shared that Netflix had its “best ad sales quarter ...

As CTV and retail media reshape digital advertising, PubMatic and The Trade Desk battle macro and competitive pressures for investor favor.

The streaming platform had its best ad sales quarter to date, doubled upfront commitments and is on track to more than double ...

The change gives buyers access to traditional TV inventory within the Programmatic Private Marketplace (PMP), allowing them ...