For decades, advertising success was measured by media spend, high production values, and long planning cycles. By 2026, the ...

Industry players call for stronger verification mechanisms, accountability, consolidation and better creator ecosystems to be ...

From its early humorous storytelling in 2015 to commanding attention during the IPL in 2023, Fogg’s iconic ‘chal raha hai’ ...

Avinash Kaul s next move is not known but it is believed he has been approached by large media and tech players to lead their ...

From hit-driven businesses to IP-led studios, content producers are reworking their financial playbooks as costs rise, ...

According to TRAI Annual Report 2024–25, the country has approximately 60 million cable TV households, around 2 million HITS ...

Madhav Nayak has announced on LinkedIn that he has joined Kenvue as Vice President (VP) and Chief Marketing Officer (CMO) for ...

In his expanded role, Siddharth Shekhar will oversee government and public sector, BFSI, education and automotive sectors ...

Lotto, the Italian sportswear brand, announces its collaboration with tennis legend Sania Mirza, who joins as brand ...

The book provides a detailed analysis of Prime Minister Narendra Modi’s 25 years in public life and governance ...

Bank of India, one of India’s leading public sector banks, has awarded their communications mandate to Concept Public ...

PM with a repeat telecast at 10:00 PM on ET NOW, and at 4:30 PM with a repeat at 10:00 PM on ET NOW Swadesh. The ET NOW + ET ...