Program spotlights country’s rising beauty innovators, emphasizing science-led formulations, inclusive design, indigenous ...

Employee was caught on livestream suggesting the collectible blindboxes were overpriced, sending shares down 5% to their ...

Through an unexpected collaboration with the Civil Affairs Bureau, Shanghai’s sprawling entertainment complex is putting a ...

Ahead of Double 11, General Manager Anny Liu shares how the platform continues to grow by protecting the prestige of top ...

Dozens of global labels have retreated this year as consumers reject cheap global products and start demanding culturally ...

With discount fatigue setting in, the beauty giant leans into China’s most-played mobile game to spark emotional engagement ...

From minivan assembler to luxury EV leader, carmaker debuts with $35B valuation after Aito brand breakthrough reshaped ...

When a celebrity is boycotted in China, they face the wrath of millions of netizens — creating risky terrain for any brand partnerships. Yet several scandal-hit Chinese stars have cautiously ...

In a market flooded with counterfeits and competitors, Alo’s absence could turn cultural heat into commercial irrelevance.

Weekend policy shift slashes VAT deductions from 13% to 6% for jewelry makers, sending Chow Tai Fook, Chow Sang Sang, and ...

Where Chinese travelers rely on crowd-sourced, experience-driven advice, Michelin’s new guide seems more focused on prestige ...

Maison turns its ambassador’s creative vision into a viral, shoppable campaign — and a case study in Gen Z luxury marketing.