Marketers have long attempted to distill generational behaviors into easy stereotypes, but Gen Z resists these tidy boxes.

Voting for Campaign Cup’s elite eight wrapped up Sunday, which determined the representative spot for each of the March ...

Chili’s VP of marketing, Jesse Johnson, told Campaign the brand had been cooking the zany and brazen concept up for quite ...

The sport’s key players—from clubs to leagues—are using targeted social media strategies and exclusive content formats to drive growth in China, according to Mailman’s annual Red Card report.

With livestream restrictions and content filters rising, marketers are rethinking their strategies about connecting with the youth, while keeping trust and ethics front and center.

Ads Safety Report outlines how AI is being used to identify and prevent ad policy violations at scale. While enforcement ...

Reflecting on memory-making brand moments from 818 Tequila, Neutrogena, Pinterest and more as we head into Coachella weekend ...

Coined by Leonard Lauder (of Estée Lauder) in 2001, the Lipstick Index, observed that when economic times are tough, lipstick ...

The agency partnered with the cofounders of client Juliet Wine to author the letter and communicate with policymakers and ...

We Are Rosie is here to turn the traditional 9-to-5 in-office work model on its head … for the better. We Are Rosie wants ...

Omnicom reported revenue of $3.7 billion for the first quarter of 2025 and still expects to close its acquisition of ...

The state’s Department of Transportation is soliciting bids for a lucrative stormwater public education campaign that could ...