Ever since Eagles wide receiver A.J. Brown was caught reading Inner Excellence on the sidelines during the NFC wild-card game, the book has taken the world by storm. It immediately shot to the top of ...

The performance coach whose self-published “Inner Excellence” received a public boost from NFL wide receiver A.J. Brown has a ...

was seen flipping through “Inner Excellence” while on the sidelines during a playoff game against the Green Bay Packers in January. The once-obscure book soon topped Amazon's bestseller list.