The Winn-Dixie Company has rolled out a new advertising campaign along with its rebrand, and it looks like a direct challenge to its biggest rival, Publix. As of Wednesday, Jacksonville-based ...
Aldi exploded in Florida this year. The discount, no-frills grocery chain opened about 60 locations in the Sunshine State this year, many of them converted Winn-Dixie locations from Aldi's brief ...
Winn-Dixie has launched a new advertising campaign directly challenging its rival, Publix. This new ad focuses on value and affordability to attract customers in the competitive Florida grocery market ...