What makes people think an AI system is creative? New research shows that it depends on how much they see of the creative act. The findings have implications for how we research and design creative AI ...

Jacqueline N. Lane, a professor at the Harvard Business School, argued that artificial intelligence can meaningfully amplify human creativity, but cautioned overreliance on the technology during a ...

For businesses looking to innovate more successfully, combining the principles of creativity theory and design thinking may ...

With deep divides and polarization eroding civil discourse, we need the imagination and the skills that artists and designers ...

Forget one-click creativity. These artists and musicians are finding new ways to make art using AI, by injecting friction, challenge, and serendipity into the process. Sometimes Lizzie Wilson shows up ...

McCann released its latest study that found despite the deep divides in America that are eroding the American Dream, creativity, specifically from brands, could bridge the gap. It’s hard to imagine ...

Creativity is one of life’s great mysteries. No one can bottle it or demand it or even truly define where it comes from. But artists of every genre recognize it when the moment of inspiration hits ...

Of course, we know what the word creativity means. Intuitively. But imagine being asked to define it. Now the task becomes more difficult. A new paper by Cornell professor Robert Sternberg takes a ...

Ms. O’Rourke is the executive editor of The Yale Review and a professor of creative writing at Yale University. July 18, 2025 When I first told ChatGPT who I was, it sent a gushing reply: “Oh wow — it ...

Our first associations to the word creativity tend to be about thinking: Think different! Think outside the box! But creativity is not just about thinking and having ideas. Monet did not just have an ...