The term “reputation management” has something of a negative connotation, mostly due to companies that sell the service as a way to flood out negative reviews with fake, purchased positive reviews.
Your online reputation is your first impression. For executives, entrepreneurs, and public figures, what appears in search ...
Getting back on track involves a strategic reputation recovery plan to restore confidence and rebuild brand equity.
Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...
There is an entire industry dedicated to making bad things on the Internet quietly disappear and making promotional, good things about a person or a company look totally legitimate, even when they're ...
Reputation management is one way of outsmarting your competition, gaining new customers, building loyalty, and increasing sales. Reputation includes how your employees view working for your company, ...
It’s no secret that blogs, forums and other online chatter can make or break a company’s reputation. Just ask Kryponite, which makes high-end locks for bicycles and other sporting equipment. The ...
Worried about your online reputation? Watch out: The fix could be worse than the problem. Online reputation management (ORM) has become a burgeoning business as individuals and companies alike seek ...
If you own a small or medium business, a good reputation–online and offline–is clearly key to your success. The stakes are also high for individuals, who can win or lose jobs based upon how they ...
Call it a digital dark art but there’s apparently a growing market for companies that sell services to help individuals and businesses improve their online reputation by removing or burying negative ...