In past decades, consumer surveys have become an established form of evidence in trademark and false advertising litigation, particularly in matters involving confusion, secondary meaning, or false or ...

Patient satisfaction surveys have become commonplace, but if they aren’t conducted properly, they can do more harm than good. Look for these three qualities in your next survey. 1. It asks the right ...

For the past 11 years, Agili has conducted an annual client survey as a way to obtain valuable client insights and help us chart our path forward. Over time, we have observed an additional, somewhat ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. When you’re conducting a survey, the research you ...

Every retailer strives to deliver an exceptional customer experience — but how do they know if they are succeeding or failing in that endeavor? Customer satisfaction (CSAT) surveys continue to reign ...

Customers are constantly evolving and their behaviours has been significantly impacted on by the COVID-19 pandemic. Now more businesses are working hard to keep a pulse on their customers to better ...