While the Snapchat mobile app is Snap’s most popular offering, its desktop app Lens Studio lets users easily create augmented reality lenses that can be applied on the go. Today, Lens Studio is adding ...

ZDNET's key takeaways Snap unveiled updates to Lens Studio. Now it is easier to build engaging Lenses (AR experiences). These Lenses will be available in the Specs coming in 2026. Snap has been in the ...

Mediabrands Content Studio Debuts First Snapchat Lens in LATAM to Use Body Tracking Technology, an Original Soundtrack and a Voiceover to Promote Amazon Prime Video’s New Maradona Docudrama (IPG’s New ...

Snapchat’s Imagine Lens, its first open prompt AI image generator, is now free for all U.S. users. The move follows rising ...

Snapchat quickly removed a handful of x-rated augmented reality lenses Tuesday, dealing a blow to efforts by adult entertainment company Naughty America to promote its subscriptions to the service’s ...

Folks who make augmented reality lenses on Snapchat will soon have another powerful tool at their disposal: the LiDAR scanner on iPhone 12 Pro and iPhone 12 Pro Max. Snap has rolled out a Lens Studio ...

Snapchat is launching a new Lens that lets users create and edit images using a text-to-image AI generator, the company told TechCrunch exclusively. The new “Imagine Lens” is available to Snapchat+ ...

Adult entertainment company Naughty America wants to use augmented reality to get the word out about its paid services. The company has begun to make Snapchat lenses featuring some of its models, and ...

Snap is kicking off its Partner Summit in Los Angeles with a few announcements about the feature that makes Snapchat tick: augmented reality Lenses. For starters, Lens Studio, which lets anyone create ...

As Apple introduced the iPhone 12 Pro and the iPhone 12 Pro Max with a LiDAR scanner, some developers are now taking advantage of new hardware to enhance their apps. Snapchat today announced a new ...

Snap knows that people post videos with its augmented reality lenses to multiple platforms, and today, it’s launching lenses specifically to be used on TikTok. The company is partnering with four ...

Update: Snapchat removed the lenses in question following the publication of this story. Read our follow-up for all the details. Adult entertainment company Naughty America wants to use augmented ...