Marketron, provider of business software solutions and services for the media industry, announced at the NAB-RAB Radio Show it has acquired mSnap, the largest broadcast-based mobile ad network in the ...

ComScore has added mobile ad network rankings to Media Metrix. The new reporting will be called Mobile Metrix and become part of the overall Media Metrix product suite. Until now, Media Metrix was ...

Facebook is widely expected to launch a mobile ad network at its f8 developer conference on Wednesday. The new product will be called Facebook Audience Network, as TechCrunch has noted. Facebook’s ...

Expanding into the mobile arena, local online advertising company Marchex will provide call-tracking services to mobile ad networks AdMob and 4INFO. For pay-per-call campaigns running on the mobile ...

Mobile ad network BuzzCity says the increasing prevalence of smartphones in major markets is helping expand its platform, with the company touting "tremendous growth" in Q1 2012. The firm claims ...

Mobile ad network madvertise might have tripled its turnover in the first half of 2011, but the company is still seeking investment, closing a $10 million funding round to cement its European ...

Gofresh, the technology company behind US and Europeís leading off-deck mobile community ìitsmy.comî, presents the world leading mobile social ad-network in New York at the Ad-Tech, November 5th ñ 6th ...

According to Opera’s latest “State of Mobile Advertising” report, Apple’s iOS accounts for 46.4 percent of mobile ad traffic on Opera’s mobile advertising network, while Google’s Android accounts for ...