A vertical marketing system is a contained business unit where the manufacturer, distributor and retailer work simultaneously to sell products to the end consumer. The opposite of a vertical marketing ...

Firms that successfully compete in today's ruthless business climate are naturally inclined to focus on customer needs. Because they are customer-focused, successful firms are also inherently more ...

Health care in the United States is a much-debated topic. According to The Commonwealth Fund, even though the United States spends more on health care than other high-income nations, the country ranks ...

ORMAND BEACH, Fla.--(BUSINESS WIRE)--Snappy Kraken, the marketing technology innovator serving financial advisors, today announced a strategic relationship with LPL Financial, one of the nation’s ...