This article was produced by National Geographic Traveller (UK). When British Airways (BA) launched its revamped frequent-flyer scheme on 1 April, it probably didn’t anticipate the furore that would ...
After years of comparison shopping for hotel deals, holidaymakers are finding that the simplest option – booking directly – often wins out. A recent Which? survey revealed that joining a chain hotel’s ...
What’s changing is where growth is coming from, how travelers plan, and what actually drives loyalty in an AI world.
A new Which? investigation has found that booking a hotel via popular platforms such as Booking.com and Hotels.com may not be the cheapest way to secure a night away - with the platforms now ...
LONDON, Nov 27 (Reuters) - British supermarket prices offered through loyalty schemes provide genuine savings, the competition regulator ruled on Wednesday, providing a boost to the major players who ...
Customer cards can cut your weekly shopping bill, but there’s always a price to pay, writes Martyn James At the last count I had 17 supermarket and retailer loyalty ...
A HUGE change for loyalty scheme members at several major supermarkets has come into effect this month, affecting thousands ...
However, a shortcoming of this successful approach is the oversaturation of ‘me-too’ programs giving limited differentiation in rewards for customers. Research by Capgemini states 90% of customers ...
Asda has more than 2,300 everyday products at lower prices than rivals' loyalty card schemes, with no card needed ...