More advisors are exploring the possibilities of artificial intelligence for lead generation to scale their businesses. Tech companies are rising to the challenge to deliver user-friendly, ...

Douglasville, GA / Syndication Cloud / January 23, 2026 / Advantis Digital Marketing Sales teams everywhere face mounting pressure to generate more qualified leads without expanding budgets or ...

Amid continued controversy surrounding the business of lead generation, the Interactive Advertising Bureau stepped in Wednesday with a list of best practices to help standardize the transfer and ...

Lead generation is critical for the success of B2B businesses, in particular. A consistent flow of high-quality leads drives growth and revenue. However, all lead channels, including lead-generation ...

When lead generation relies on only one or two channels, timing and context frequently work against engagement.

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results. The truth ...

Since its launch in 2021, Google’s Performance Max (PMax) campaigns have revolutionized how we approach cross-channel advertising. But while this AI-powered campaign has been a game-changer for many, ...

Demand generation is how marketers generate leads and get them ready to convert. A focus on lead quality is key when it comes to creating demand and generating the leads you'd like to ultimately send ...