Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
It’s a time of real change for the mailing industry. The USPS is evolving, postage rates are rising and marketers are at the crossroads of major decisions. With new cost considerations and shifting ...
NEW YORK--(BUSINESS WIRE)--BlinkRx, the nation's leading prescription lifecycle management platform, today announced the launch of Operation Access Now, a rapid deployment initiative that enables ...
MENANDS — The Mailworks started as a side gig for Pamela Cassick, run out of her basement in 1984. It generated $100 a week. Now, her daughter, Brianne Baggetta, is running the direct-mail operation ...
Jennifer Pettinger, CEO of Sun Print Solutions, details her ascent from a family direct mail business to leading a major commercial printing company. Her journey illustrates the significance of ...
The partnership helps home service businesses boost their Google rankings, earn more 5-star reviews, and turn customer trust ...
Publishers Clearing House, a direct-to-consumer marketing company known for its Prize Patrol sweepstakes, filed for bankruptcy Wednesday to restructure its balance sheet and shed costs from legacy ...
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Pharma Lobby Announces New Website To Connect Patients With Manufacturer-Direct Purchase Programs
The Pharmaceutical Research and Manufacturers of America (PhRMA), a lobbying organization, announced a new website on Monday that will connect patients with manufacturer-direct purchase programs. The ...
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