Digital signage providers have been touting the benefits of outdoor digital menu boards for quick-service restaurants for several years — but operators shied away from their high cost and limited ...

While the core focus of any restaurant might be to serve delicious, lip-smacking food, restaurants still invest a lot of time and money on paper menus and chalkboards. These two have been dominating ...

Starbucks is nearing 80-90% digital menu board coverage, aiming to sharpen afternoon merchandising as Refreshers and food ...

McDonald’s is testing placing ads from other brands on the digital menu boards in its drive-thrus and in its restaurants, ...

In the past few years, digital menus have become more popular in restaurants and other businesses for their ease of use and dynamic nature. Digital menu boards allow customers to decide what to order ...

Many restaurants have put those old cardboard boards in the trash and traded them in for digital menu boards. Giants ranging from Subway to McDonald's have completed national roll outs of digital menu ...

Starbucks will install digital menu boards in up to 90% of its U.S. stores to tailor beverages, food, and promotions based on the time of day ...

There’s no denying the benefits of digital menu boards: easy-to-read graphics and attractive animation; the ability to change menus from any location via the cloud; and, in some cases, interactive ...

McDonald’s (MCD) is leveraging its captive audience and extensive digital menu board network to display ads for third-party brands, creating a new source of high-margin revenue. The hamburger chain, ...

In the past few years, digital menus have become more popular in restaurants and other businesses for their ease of use and dynamic nature. Digital menu boards allow customers to decide what to order ...