Using descriptive domains like .pro can boost a business' SEO and expand audience reach. Nontraditional domains clarify business objectives, build visibility, and drive trust among site viewers.

Henry Mintzberg, a world-renowned professor of management studies at McGill University, once said, "Management is, above all, a practice where art, science and craft meet." What Mintzberg did not ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Robert Kelly is managing director of XTS ...

Image A is much more detailed and visually descriptive. Descriptive writing, like these images, transforms an ordinary piece of writing into writing with high definition and detail. This allows the ...

Forbes contributors publish independent expert analyses and insights. I am a Customer Experience Futurist, Author and Keynote Speaker. Understanding your customers when there’s only a handful isn’t ...

Small businesses reviewing their banking records may notice something unusual in their withdrawal statement under the heading "Descriptive Withdrawal." Despite the name, statements rarely show much ...

When adding text-based links within a webpage, carefully choose which words to hyperlink. The general rule of thumb is to always link keywords. Linking keywords will: help improve search engine ...