What questions are effective for uncovering emotional pain points, revealing existing processes, and directly identifying bottlenecks? Learn how to address pain points and define success metrics to ...

Customer behavior insights. Sentiment analysis improves customer satisfaction and allows businesses to act on customer feedback quickly. Weather and sentiment synergy. Combining weather data with ...

Artificial intelligence (AI) is reshaping how businesses interpret the Voice of the Customer (VoC), elevating customer feedback to actionable insights for product enhancement and proactive service.

Providing exceptional customer experiences can really set you apart from your competition. Today's consumer expects a personalized experience from the companies they choose to engage with. In fact, ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Guy Yehiav Technology ...

— -- If I asked you, "Why do your customers buy your product or service?" could you tell me? If I probed further and challenged you, "And why do they buy from you?" do you think you'd have a ...

I would argue that the most important indicator of a brand’s health is customer loyalty. For leaders, building and sustaining strong customer loyalty is the holy grail. Leaders talk a lot about how to ...

Take the word “no” out of your vocabulary. Instead, we find a way to give them a “Yes, and….” The best customer service salespeople talk only 30% of the time because the other 70%, they spend ...

The marketing department needs to undergo a dramatic change to exploit technology and meet changing customer needs, an Economist Intelligence Unit survey on behalf of Marketo has shown. Eighty-one per ...

Today’s business environment is tough — as such, customer success has become a crucial aspect of generating revenue. It’s no longer enough to simply acquire new customers; retaining and expanding ...

MINNEAPOLIS -- The No. 1 priority at Stew Leonard's is satisfying the customer -- no overcooked turkeys, no reluctant employees, no indifference on anybody's part. Ever since its beginnings as a small ...