Coca-Cola is experimenting with a new approach to AI-powered marketing. Discover how its Project Fizzion initiative could ...

Add Yahoo as a preferred source to see more of our stories on Google. Vintage Coca-Cola bottles in a branded wooden crate - Coffeekai/Getty Images Whether you remember sipping Coca-Cola out of a glass ...

Add Yahoo as a preferred source to see more of our stories on Google. Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The ...

For a few weeks last November, no villain loomed larger over Madison Avenue and social media that polices it than Coca-Cola. The company's "Holidays Are Coming" spot, an homage to a classic 1995 ad, ...

Coca-Cola is doubling down on generative AI. A year after its first AI-generated holiday campaign drew mixed reactions and anger, the company leaned even further into the technology this holiday ...

"There's no such thing as bad publicity" is an oft-repeated business axiom, and a recent Business Insider article suggested Coca-Cola might be leaning into it. In 2024, Coca-Cola debuted its ...

Coca-Cola has come under fire for its latest Christmas advertisement, created using artificial intelligence, with critics labelling it as “soulless” and lacking creativity.

Holidays are coming! Indeed, it was the case, but Coca-Cola failed to impress many when it dropped an upgraded version of its 'Holidays Are Coming' campaign for its 2025 Christmas advertisement. The ...

It’s hard to understand why a company valued at nearly 300 billion dollars needs to save about 100,000 dollars by commissioning a good Christmas ad from a reputable advertising agency. But, for ...

Uber Advertising announced an interactive advertising format that combines branded map displays with destination-specific creative that runs during the consumer’s entire ride. Following the map to ...

Whether you remember sipping Coca-Cola out of a glass bottle or you lived through the spectacular failure of New Coke in the '80s, the soda holds a nostalgic place in many of our hearts. While the ...