The Premier collection is the brainchild of Willy, who sought to elevate the wristwatch to a thing of elegance without compromising its technical prowess. The original Premier model launched in 1943 ...
“We had tremendous momentum when we came into the U.S. and we cleaned up more of those verticals,” Watches of Switzerland‘s CEO Brian Duffy told Robb Report. “People really responded to the investment ...
The NFL isn’t associated with watches in the way that professional golf, Grand Slam tennis and Formula 1 are, but Breitling is working hard to change that perception. The Swiss brand, known for elite ...