You might think of Bitly simply as a service that shortens links for your Twitter feed. But to Hilary Mason, the company’s chief scientist, Bitly is building a fresh new way to know what’s going on in ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

If you have a long URL, making it shorter is the best way to share it on social media and other sites. These three free tools ...

The company that simplifies your links is giving the same treatment to its revenue strategy, focusing on providing better data to marketers. Bitly began in 2008 by solving a simple problem for ...

UPDATE 5/17: Bitly CEO Peter Stern reached out to Betabeat Thursday to dispute much of what was reported in The Verge yesterday. “While I would be delighted to report that we raised a significant ...

Bitly is announcing that it has raised $63 million in additional funding from Spectrum Equity — a deal that gives the growth equity firm a majority stake in Bitly. Founded in 2008, the company was ...

Bitly, the URL shortening service, has been the victim of a hack. CEO Mark Josephson posted an "Urgent Security Update" on the Bitly blog today, stating that they found reason to believe that user ...