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Netflix’s first show with generative AI is a sign of what’s to come in TV, film
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, which premiered in April, is "the very first GenAI final footage to appear on screen in a Netflix, Inc. original series or film.” Sarandos further explained, per a transcript of the call, saying:
Netflix uses generative AI in original series for the first time
The use of AI, which can generate images and videos based on text prompts, allowed the scene to be completed 10 times faster than traditional special effects tools and at a fraction of the cost. "The cost of it just wouldn’t have been feasible for a show in that budget,
"That sequence actually is the very first [generative] AI final footage to appear on screen in a Netflix original series or ...
Netflix has used generative artificial intelligence (AI) to produce visual effects in one of its original series for the first time, marking a significant moment for the streaming giant and the wider ...
The post Execs from Nvidia, Adobe, Flawless Join WrapPRO’s ‘AI in Hollywood’ Virtual Roundtable appeared first on TheWrap.
The technology is already transforming the industry — and could forever change the entertainment we consume. But the battle ...
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