Mayfair, Scheels and Wauwatosa

A Scheels sporting goods store is coming to Mayfair Mall in former Boston Store spot
Scheels, which has locations in Appleton and Eau Clare, plans to open a larger store in 2027 in the former Boston Store location, vacant since 2018.
SCHEELS store coming to Wauwatosa; opens at Mayfair in spring 2027
SCHEELS announced on Friday, Feb. 21 its new location at Mayfair in Wauwatosa. The sporting goods chain already has stores in Appleton and Eau Claire.
SCHEELS to Unveil Massive New Store in Wauwatosa's Mayfair Mall by Spring 2027, Boasting 500+ Jobs
SCHEELS to open a new store in Wauwatosa, Wisconsin, at Mayfair in spring 2027, creating over 500 jobs and revitalizing retail space.
SCHEELS announces massive 210,000-square-foot store at Mayfair Mall in Wauwatosa
WAUWATOSA, Wis. —Retailer SCHEELS announced plans Friday to open a massive 210,000-square-foot store at Mayfair Mall in Wauwatosa. The location will be Wisconsin's largest all-sports store, and is set to open in Spring of 2027. It will be the state's third SCHEELS location. It will use the former Boston Store space.
Scheels sporting goods will bring new life to dormant Mayfair Boston Store space
Fargo-based Scheels sporting goods retailer will open a third Wisconsin store in spring 2027, this one in the former Boston Store at Mayfair Mall in Wauwatosa, the company announced Friday.
Scheels to open store at former Boston Store space at Mayfair
North Dakota-based sporting goods retailer Scheels has signed a lease to occupy the 210,000-square-foot former Boston Store space at Mayfair Mall in
Destination retailer Scheels to move into former Boston Store space at Mayfair
Scheels announced in conjunction with Mayfair owner Brookfield Properties that it will open its third Wisconsin store in Wauwatosa in spring 2027 following a full renovation of the space, which has sat vacant since 2018, when the owner of Boston Store liquidated after entering bankruptcy.
SCHEELS Announces New Wisconsin Store Coming Spring 2027
SCHEELS, an EMPLOYEE OWNED destination retailer, is excited to announce its next location opening in Wisconsin, joining the company's well known stores in Appleton and Eau Claire. The new store is planned for Wauwatosa,
Scheels coming to Mayfair Mall
Mayfair Mall is getting a new anchor tenant. Sporting goods store, Scheels, will open a new store in the former Boston Store space, the city
Scheels sporting goods store coming to Mayfair Mall
“Euphoria” star Hunter Schafer posted a video to her TikTok story in which she revealed that her renewed passport lists her gender as male following Donald Trump’s executive order declaring the government will only recognize two genders: Male and female. Schafer is one of the most prominent trans actors in Hollywood thanks to her roles …
SCHEELS announces 210,000-square-foot store at Mayfair Mall in Wauwatosa
New York Governor Kathy Hochul said she would not use her power to remove New York City Mayor Eric Adams as he faced a criminal indictment charging him with corruption, but she proposed new oversight of the mayor's office in an announcement on Thursday. Ryan Chang reports.
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Scheels to Open Third Store in Wisconsin in 2027
Scheels, an employee-owned retailer, announced plans to open a store in Wauwatosa, WI, in Spring 2027, joining the company’s ...
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